Category: Selling

Rules of Thumb

Rules of Thumb

Rules of Thumb. Back-of-the-napkin math. Smell tests. Gut feelings. Field tests. These are all terms we have heard used to ...
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The Angry and Frustrated Life of the Expired Listing

The Angry and Frustrated Life of the Expired Listing

For what it is worth, I have been an expired listing before. We attempted to sell a property we owned ...
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An Open Letter to the FSBO

OK, first a disclaimer... This post is not a one-sided argument written by an agent to try to convince everyone ...
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Features and Benefits — Sales Skills Matter

Bellevue Homes builds an amazing house. Spend a few minutes with builder Jon Rasich and you will understand that he ...
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No Nickels and Dimes // Simple Comp Plans

Broker: 'We have a 99/1 Split' Agent: 'Really?!?!?' Broker: 'Yes.  But we charge for the phone, copier, staples, and paper.  ...
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When Speed Kills // Selling a Home FAST??

Agent: "We are going to sell your home fast!" Seller: "Maybe that isn't the best strategy" Selling your home fast ...
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Feedback // Data Points or Trends??

'One is a data point and two is a trend' is a statement oft heard at One South. As staunch ...
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Zillow and Trulia // Do They Work?

Zillow and Trulia are pretty amazing sites with amazing amounts of information.  The depth of available information and the other ...
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